August 19, 2009

Free water for London commuters with on-bottle ads - Springwise

Summertime is filled with opportunities for brands to show they care, whether by helping consumers find a place to change at the beach or by giving them a little cooling refreshment during a heat wave. Targeting the latter option is Soak Media, a UK firm that gives out free bottled water to London commuters courtesy of on-bottle advertising.


http://www.springwise.com/marketing_advertising/soakmedia/

Henri Bendel´s Live Facebooking Window « Retail Refugees

"to celebrate the launch of its new Facebook page and Twitter
account, Henri Bendel has installed a live model in its windows, and
she's Facebooking.

http://retailrefugees.com/2009/08/19/henri-bendel%c2%b4s-live-facebooking-window/

August 17, 2009

The Best Peach on Earth - The Wall Street Journal.

WSJ.com.

The Best Peach on Earth

http://online.wsj.com/article/SB10001424052970203946904574300192082040918.html

The Wall Street Journal Mobile Reader for iPhoneTM delivers the latest global news, financial events, market insights and information to keep you ahead of the curve. Get the information you depend on plus entertainment, culture, and sports coverage when, where, and how you want it from the most credible source for news and information. Click below to download the WSJ Mobile Reader for free from the iTunes App Store.

http://www.wsj.com/iphoneinstall

bizjournals.com: Jamba signs licensing deal


Jamba signs licensing deal
2009-08-14 1:26 PM PDT

Click here to read this article

August 16, 2009

How Much Would You Pay for Chocolate? Not This Much - Theres Got To Be A Pony In Here Somewhere Blog - CNBC.com

How do you generate buzz for a new product in the middle of a recession?

You create a great, big shiny diversion! 


http://www.cnbc.com/id/32403624/

August 9, 2009

Sam's Club Tests the Big-Box Bodega - WSJ.com

The Más Club, which opened in Houston on Thursday, aims to satisfy the
yearnings of recent immigrants for the familiar foods of home -- in
American-style bulk sizes.

http://online.wsj.com/article/SB124985741143817941.html